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Product / Industrial Design

What is it?

Product Design harnesses both art and technology in a process which encompasses research, the generation and evaluation of ideas, engineering, prototyping, testing and specification for manufacture.

A Product Designer must produce a product that responds to, or identifies, a need, conforms to a series of standards and constraints and is either completely new or better than previous or existing products.

Research, design and engineering are integrated into a single work-stream allowing innovative ideas to emerge, develop and prove; quickly and painlessly.

Our multi talented designers have a mix of skills and long, successful experience in a wide variety of fields.
The same team remains immersed in the project, freeing up blockages, driving the project forward, attending to the smallest detail and the big picture alike.
© The Product Group 2012.